Episodes

Join me as I sit down with Matheus Riolfi, the CEO and co-founder of Tint, and previous director of global expansion at Turo (the car-sharing marketplace). Together, we discuss how Tint is revolutionizing the Insurtech industry and reshaping the landscape of embedded insurance. From its inception to its current standing, we uncover the strategies, insights, and key takeaways from Tint’s exceptional growth journey. We also explore data-driven risk-based insurance and the transformative potential ...

In this episode, host Mosheh interviews Asaf Yanai fonuder & CEO of Allison.ai, a creative analysis technology company that uses AI models to extract insights and provide recommendations for visual creatives such as videos, images, banners, and more. They aim to break the mold of viewing videos as a black box and instead help companies understand the components that make a video successful. Their AI engine is able to extract 25,000 elements from a video to analyze and predict what works for adve...

There is a huge difference between being data-driven, which honestly is like saying, I make all my decisions based on the past, and being analytics led, which is, saying, I make my decision based on how things are actually operating now in a cause-and-effect relationship.In this episode, I sit down with Mark Stouse Founder & CEO of Proof Analytics. Mark shares his experience on the importance of data-driven decision-making in B2B marketing, his thoughts on the limitations of AI, and the import...

There is a huge difference between being data-driven, which honestly is like saying, I make all my decisions based on the past, and being analytics led, which is, saying, I make my decision based on how things are actually operating now in a cause-and-effect relationship. In this episode, I sit down with Mark Stouse Founder & CEO of Proof Analytics. Mark shares his experience on the importance of data-driven decision-making in B2B marketing, his thoughts on the limitations of AI and the importan...

PMF Podcast listeners' survey: ⁠https://rebrand.ly/zo6kxgy⁠ If you aren’t familiar with Jesse Pujji, he co-founded Ampush, building it into one of the largest facebook marketing agencies. That company was acquired last year by Tinuity. Jesse also started GatewayX, a venture studio based in St Louis which has spun up a number of companies including GrowthAssistant, Unbloat and Kahani. Jesse shares his experience across those companies and we dive into the business model of a venture studio. We al...

PMF Podcast listeners' survey: https://rebrand.ly/zo6kxgy The topic of this episode is Fintech and how Treasury Prime is changing the banking system in the US. Selling 3 startups before Chris shares practical advice for founders on building good relationships with partners and investors, working lifestyle, scaling their business, and whether money buys happiness. I absolutely love this conversation with Chris and hope you enjoy it too. Topics covered include: Fintech businesses. Crypto and Block...

The topic of this episode is Tom’s most recent book, generative ai, how Chat GPT and Other AI Tools will Revolutionize Business. Tom shares practical advice for how the average company should be approaching AI adoption. And finally, he provides some of his lessons learned as a repeat founder having exited multiple companies in the past. I'm very bullish on the future of AI and really enjoy this conversation. Topics covered include: The search words between Google and Bing. The future of foundati...

In the immortal words of Andy Grove, “Training is one of the highest leverage activities a manager can perform.” WorkRamp is the learning cloud for leading B2B companies such as Box, Lattice, Loom, and Intercom. The company has raised almost $70M across multiple rounds from top VCs and angels including Jack Altman, Elad Gil, Initialized Capital, Y-Combinator, and Susa Ventures to name a few. I absolutely loved this conversation with WorkRamp’s founder and CEO, Ted Blosser, and have no doubt that...

Here I speak with Hadi Radwan, Serial Entrepreneur and co-founder at Asteya, a startup on a mission to make income insurance accessible to all. We begin by diving deep into the insurance industry, what the US market looks like, what income insurance is, and how it differs from life insurance. We then discussed the B2B2C and D2C insurance business models and their pros and cons. Hadi also reflects on his +10 years of experience that enabled him to start Asteya along with his co-founder and how th...

Here I speak with Hikari Senju, Founder & CEO of Omneky, a startup that enables you to generate multiple versions of ads using AI to show the perfect ad for each customer. Today's episode focuses on performance marketing and the impact AI has on personalization, privacy, and SEO. Hikari also reflects on his experiences attending Harvard & MIT, where he became fascinated with AI models, and how this inspired him to build Omneky. We wrapped up our conversation with a look at the evolving roles pow...

In this episode, I sit down with Alexa Grabell, the Co-founder and CEO of Pocus, a startup that helps PLG companies to turn product data into revenue. This episode is a deep-dive into all things product-led sales with practical lessons for any founder considering layering in this motion to their growth strategy. Alexa also shares her journey of starting Pocus, how she and her co-founder spent 5 months on customer discovery and how that helped them in raising Seed and Series A rounds with a total...

Join me as I speak with April Underwood, an early-stage investor with an impressive operating history at Slack, Google, and Twitter. Together, we delve into the distinctive product development styles of these tech giants, unlocking valuable insights and lessons from visionary leaders like Stewart Butterfield and Dick Costolo. Tune in to gain insights into emerging trends in product-led growth and sales, and discover investment strategies tailored for startups. Learn how to spot exceptional found...

Danielle Dafni is the founder & CEO of Peech, a generative AI video editing platforms that turns content teams into unstoppable creators. Being a video editor inspired Danielle to start her venture. In today’s discussion, Danielle shares her journey to finding product market fit, product-led growth vs. product-led sales, content marketing in the age of generative AI, and her thoughts on competition. Tune in for a dynamic and informative episode packed with actionable advice and valuable knowledg...

In this episode, we delve into the world of early-stage venture investment with Leo Polovets, a General Partner at Susa Ventures and former software engineer. Join us as we explore successful investment strategies in the rapidly evolving AI landscape and the transformative impact of AI on startups and society. Discover the essential entrepreneurial skills for different startup stages and how to avoid early-stage traps. Gain valuable insights from LinkedIn's early days working with Reid Hoffman a...

GA4, Google's latest analytics tool, is shaking up the industry. In this Sunday Special, I speak with Danny Gavin, founder of Optidge and the host of The Digital Marketing Mentor Podcast, to discuss everything you need to know about GA4. We will discuss its replacement of Universal Analytics, the key differences between the two, and what it means for your data. We'll also share top-level recommendations for the transitioning phase and highlight common mistakes to watch out for in GA4 installati...

Join me as I speak with April Dunford, the world's foremost expert in positioning for technology companies and the author of Obviously Awesome. Together, we explore the fascinating world of positioning and answer key questions like: What's the relationship between positioning, messaging, and go-to-market strategies? How does it tie into product market fit? And why should you prioritize it before lead generation? We also discuss signals of weak positioning, successful repositioning stories, and t...

Join me and Adriane Schwager, Founder and CEO at GrowthAssistant, in this exciting episode as we delve into the revolutionary benefits of offshore talent augmentation. We discuss how entrepreneurs can leverage the power of delegation to scale their business and stretch their runway, and share key takeaways for leveraging offshore talent for maximum success. Chapters: (00:00) Intro (02:29) What is GrowthAssistant? (03:18) Choosing which offshore roles to support (06:43) Adriane's background (08:5...

In this episode, I speak with Mary Sheehan, author of the Product Launches book, host of the Women in Product Marketing podcast, and a renowned product marketing leader with an impressive track record at Adobe, Google, NextRoll, and others. We take a deep dive into the world of product marketing, exploring the role of product marketing managers, the product launch process, and essential metrics for measuring success. We also discuss common pitfalls and mistakes that startups encounter during the...

In this episode, we sit with Yaniv Makover, the co-founder and CEO of Anyword, a leading generative AI content platform for performance marketers. We discuss the impact of generative AI on content creation, people's perspectives on AI-generated content, and whether AI poses a threat to jobs in the creative industry. Chapters: 00:00 Intro 02:20 What's Anyword and who do you serve? 03:48 The story behind the idea of Anyword 07:07 KIWI for Content optimization 08:20 Go-To-Market strategy 09:43 Why ...

Since I'm off celebrating Passover, instead of releasing a new interview today, I present to you a mashup of key insights from past episodes on several recurring topics, including: Product market fit — what it is, how it's measured, and how you know if you have it. Talking to customers and collecting user feedback. How launching on Product Hunt has gone for several of the startups featured so far on the podcast. If you're new to the pod, hopefully, this is a good entry point and encourages you t...

In this episode, I sit down with Tony Beltramelli, the Co-founder and CEO of Uizard, a startup that is transforming the way websites and apps are designed using artificial intelligence. Tony shares his journey of starting Uizard, raising funds, and growing the company. We also dive deep into the state of AI technology and GPT-4. It was a really fun conversation and relevant to anyone interested in AI and early-stage startups. Enjoy! Timestamps: (00:00) Intro(03:54) The story behind the idea of ...

Adam Nash is a legend in the Silicon Valley product world and has held almost every possible role in the startup ecosystem, including: VP of Product and Growth at Dropbox and LinkedIn, CEO of Wealthfront, board member at Acorns and Shift, lecturer at Stanford, and investor in over 120 startups such as Figma, Gusto, and Opendoor, to name a few. Most recently, Adam co-founded Daffy , a modern giving platform. In this interview, we cover: Adam’s journey from executive to founder and why he started ...

Lazer Cohen is the founder & CEO of Concrete Media, one of the top PR firms in Israel focused on tech startups. In this special episode we get tactical on the mechanics of PR for startups. Topics covered include: - Launches, funding announcements, and press releases - Crafting a story - How to approach pitching; and more In our discussion, Lazer makes a compelling case for investing in PR at the early stages, and shares practical tips for founders or anyone responsible for early-stage startup g...

Derek Osgood is the founder & CEO of Ignition and a seasoned Product Marketer. Ignition is “the platform for go-to-market” — a collaborative hub to plan, execute, and measure launches. In today’s discussion Derek shares the keys to a successful launch; Ignition’s experience launching on Product Hunt and AppSumo; why Apple is so successful with their launches and much more; so tune in and get ready to master your next product launch. As always, I love to hear from you so please leave a rating or ...