Ep60: Is D2C dead? Plus offshoring, leadership, and more — Market Fit podcast (startups | technology | growth)
In this insightful episode of "Product Market Fit," we step into the dynamic world of e-commerce and scaling businesses with our esteemed guest, Yoni Kozminski. Yoni, an entrepreneurial powerhouse, shares his expertise in building and growing successful e-commerce brands in today's competitive landscape. His journey from digital marketing to e-commerce has led him to focus on offshoring, process improvement, and venture capital investment in the e-commerce sector. With his unique approach to business growth and scaling, Yoni offers invaluable insights for anyone looking to thrive in the digital marketplace._________________
🕒 Timestamps:
(01:32) - Introduction to Yoni Kozminski
(2:52) - Are D2C companies venture backable?
(05:10) - Alternative funding options for D2C
(07:30) - Exit opportunities for D2C brands
(11:42) - E-commerce roll-ups
(14:55) - AI tools for digital marketers and brands
(18:26) - TikTok & Instagram shopping
(21:33) - Omnichannel ecommerce
(25:15) - AI tools and offshoring (or nearshoring)
(32:01) - How to delegate effectively
(37:47) - Maintaining company culture with a distributed team
(43:08) - Lightning round
_________________Guest Contact Info:
https://www.linkedin.com/in/yonkoz/
https://www.weareescala.com/
https://www.multiplymii.com/
https://www.southcol.co/
Sponsor:
This podcast is brought to you by grwth.co. Grwth offers fractional CMOs, paired with best-in-class digital marketing execution to support early-stage startup success. With a focus on seed and series A companies, Grwth has helped a number of SaaS, digital health, and e-commerce startups build their go-to-market function and scale up.
To learn more and book a free consultation, go to grwth.co.
Get in touch with Mosheh:
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